“Difficult to see; always in motion is the future.” —Yoda, The Empire Strikes Back
Food Chain Wars

Food Chain Wars

The war for the food dollar is upon us and the future of the small family farm is hanging in the balance.

But there's hope... Recently, a growing group of ambitious producers have found a way to stay competitive through direct marketing and this show is the frontline resource to equip them take the fight to the next level.

Each episode you'll hear industry experts breakdown proven growth strategies that have been battle tested by true in-the-trenches experience.

Recent Episodes

Oct. 11, 2024

Nick Carter & the rise of Market Wagon

An "online farmers market" that connects consumers & farmers within a shoppable platform is a business model many have attempted, but few have accomplished.  Nick Carter and the team at Market Wagon are one of the few! They've hit the INC...

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Sept. 11, 2024

7 figures in agri-tourism with Ryan MacKay

Ryan MacKay is the owner of Lilac Hedge Farms. Their primary sales outlet is DTC eCommerce, but they also operate a 7-figure agri-tourism enterprise consisting of: A cozy farm store & ice cream bar. A full-service kitchen & stage for live...

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Aug. 22, 2024

The farmers co-op that's scaled beyond 8-figures!

Cody Hopkins is the CEO and founding farmer of GrassRoots Co-Op, and has led the company to become one of the more successful D2C farm-to-fork brands sourcing regenerative products from farms in the US. Here's where we went with the interview: Cody's...

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About the Hosts

Brooks Hitzfield Profile Photo

Brooks Hitzfield

Chief of Ops & Tech

Brooks leads operations at Seven Sons along with the technology wizards building our one-of-a-kind eCommerce platform at GrazeCart. Brooks' favorite book is, “Atomic Habits” by James Clear and he cares deeply about family, entrepreneurship, and fishing on weekends.

Blaine Hitzfield Profile Photo

Blaine Hitzfield

CEO @ Seven Sons Farms

Blaine leads the crew at Seven Sons as the elected CEO. When asked what inspires him, Blaine responded, “Solving problems, connecting dots, and enabling people to improve and thrive.” Blaine spends a lot of his spare time reading and his favorite book is “Living Forward” by Michael Hyatt. Blaine also enjoys house projects, fishing with his kids, and planning!